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Blog / White Papers

How AI Can Shape The Future Of Your Fund Marketing And Help You Boost AuM

Artificial intelligence (AI) is everywhere in the modern world. From algorithms that predict what we want to watch on television, […]

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Blog

How Do You Create Targeted Email Campaigns In Financial Marketing?

To use targeted email campaigns in financial marketing, you must first analyse how your prospects interact with your existing content. […]

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Blog

What Is The Best Strategy For Using Client Personas In Fund Marketing?

Using client personas is a powerful technique for anyone in the fund sector, but to really boost your fund marketing […]

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Blog

How Do You Identify Which Investors To Target With Account-Based Marketing?

To make the most of account-based marketing (ABM), your sales and marketing teams must get together and identify which of […]

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Blog

How Do You Speed Up Your Fund Sales Cycle?

You can significantly speed up your fund marketing cycle by analysing all the sales and marketing data you hold to […]

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Blog / Product

ProFundCom Product & Service Notification 4th April 2019

The ProFundCom User Group will be held on May 10th in London, and you will receive an invitation in due […]

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Blog

What Is Structured Marketing And How Can It Be Used To Raise Assets Under Management?

Structured marketing is a strategy that concentrates on sending out content in a structured way, which can be planned weeks […]

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Blog

Can You Boost AuM By Gathering Data On Potential Investors?

To boost AuM through data gathering, you must discover the motivation and risk profile of your prospective and existing investors. […]

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Blog / White Papers

Four Digital Marketing Trends That Will Help You To Raise Assets

Fund marketing is changing. Thanks to technology, the way firms interact with clients and prospects has altered dramatically. Also, due […]

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Blog / Product

Protecting ProFundCom from breached passwords

At ProFundCom security is one of our prime concerns. We have been working with external agencies to enhance our security […]

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Blog

How Do You Nurture Cold Leads In Fund Marketing?

The best way to nurture cold leads in fund marketing is to place them into a lead nurturing system, which […]

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Blog

What Type Of Content Works Best In Fund Launch Marketing?

When you’re about to launch a fund, you should first develop what marketers call a content pillar. This is one […]

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Blog / Product

ProFundCom Product & Service Notification 11th March 2019

The ProFundCom User Group will be held on May 10th in London, and you will receive an invitation in due […]

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Blog

How Do You Make A Fund Marketing Event Interesting?

To make a fund marketing event interesting, and thus boost your chances of raising investment, you need to engage effectively […]

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Blog / Events

Join ProFundCom at the WealthBriefing European Awards 2019

ProFundCom are proud sponsors of the WealthBriefing European Awards 2019 taking place on the 11th April 2019. The categories are focused […]

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Blog

Is ESG An Important Factor In Fund Marketing?

The short answer to this question is, yes. Many overlook the importance of ESG (environmental, social and governance), with the […]

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