The best ProFundCom Webinar Replays from 2018
Over the previous 12 month we at ProFundCom ran a series of webinars around digital marketing in finance with a […]
Can Digital Marketing Save An Underperforming Fund? Webinar Replay and Summary
When a fund is struggling, one of the first things to take a hit is often the marketing budget. The […]
How Do You Use Twitter For Fund Marketing?
The first thing to remember about Twitter and fund marketing is that you must remain FCA compliant by ensuring that […]
How Do You Identify Which Investors To Target With Account-Based Marketing?
To make the most of account-based marketing (ABM), your sales and marketing teams must get together and identify which of […]
How Do You Make A Fund Marketing Event Interesting?
To make a fund marketing event interesting, and thus boost your chances of raising investment, you need to engage effectively […]
ProFundCom Webinar: Is Digital Marketing the Saviour of Underperforming Funds?
When funds are underperforming do you look to cancel business travel, marketing spend and biscuits in meetings or does your […]
How to boost your AuM with Integrated Marketing 2.0 – Webinar Summary and Replay
Around fifteen years ago, as the digital revolution began to take hold, integrated marketing became a big trend. With so […]
ProFundCom extends Social Media App to include Hubspot
ProFundCom clients who use HubSpot for posting across social media channels wanted a way to push HubSpot analytics back into […]
ProFundCom Product & Service Notification 6th October 2018
Interface Changes Impact: Moderate Section: Core Platform Description: Over the last few months users with have noticed subtle changes to the interface. There […]
How do you use story-telling in your financial marketing?
Storytelling is a hot marketing trend and with good reason – as humans, we are all hard-wired to enjoy stories. […]
What is the best width for an email?
The best practice for email is to create an email no wider than 600px – 700px. Most email’s are conservatively […]
ProFundCom Webinar: Marketing Integration in Finance – Essential for raising AuM and determining ROI
Marketing departments are quickly becoming the intersection point where essential company teams cross over – management, IT, compliance and sales. […]
ProFundCom Guide to Lead Scoring and Grading for Asset Managers
In the financial sector, marketing is more important and powerful than ever. This is due to the rise of a […]
What would Steve Jobs say about digital marketing in finance?
Steve Jobs in one of his most influential presentations said, “Marketing is about values” And he was right. We live […]
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