Knowledge

Email Delivery / Knowledge

Email Phishing Avoidance For Fund Managers

Email phishing poses a significant threat to fund managers for several reasons: Financial Losses: Direct Theft: Phishing emails can trick fund […]

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Knowledge

Why Can You Not Add Forms to Emails

There are several reasons why forms are generally not allowed or recommended in emails: Security Risks: Phishing and Malware: Forms embedded […]

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Content / Email Delivery / Knowledge

The ‘Outlook Lines’ bug

Occasionally, you may notice your template has thin 1-pixel horizontal lines through it. This is due to a known bug […]

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Content / Knowledge

How to Increase Subscribers for Your Fund Newsletter

Attracting and retaining subscribers for your fund newsletter requires a strategic approach that combines valuable content, effective promotion, and a […]

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Content / Email Delivery / Knowledge

Mass Unintentional Unsubscribes from Mailing Lists

Many email automation platform users have seen mass unsubscribes with an odd behaviour pattern when sending out emails. This is […]

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Analytics / Knowledge

Digital Marketing Metrics & KPIs For Fund Marketing Teams

Digital marketing KPIs are qualitative and quantitative values that a fund marketing team uses to track whether or not they […]

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Email Templates / Knowledge

The Lastest Problem With Gmail – Pull Through Text and Images

Gmail was messing with the pull-through text. Gmail runs everything through a preprocessor before it displays it, which renames all […]

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Email Templates / Knowledge

Why Having noreply In Your Emails Is A Bad Idea

This is one of the things that drives me to freaking insanity; when I hit reply from on an email […]

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Email Delivery / Knowledge

Managing Soft Bounces In Email Marketing

Managing soft bounces in email marketing is crucial for several reasons: Maintaining Sender Reputation: Internet service providers (ISPs) and email […]

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Analytics / Blog / Knowledge

Analytical Skills For Fund Marketers

The three secrets I’m going to reveal to you in this paper are the key to using your marketing efforts […]

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Content / Knowledge

A Simple LinkedIn Strategy For Fund Managers

Here are a few examples of how to increase engagement on LinkedIn. If possible, you want to aim for 2x […]

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Knowledge

What should I do if my email is hacked?

If you are working in finance, you are being targeted by increasingly sophisticated criminals to access your data. Email hacks […]

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Blog / Email Templates / Knowledge

The Best Library of Email Templates For Fund and Financial Services Marketers

There are a lot of email templates that need to be built and every manager has their own ideas. Drawing […]

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Email Templates / Knowledge / Marketing Automation

What is the best email sequence for fund managers

Just because someone engages with some digital content does not mean they will become an investor overnight.  Here is an […]

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Content / Knowledge

How To Make A Video For A Fund Manager – Step-by-Step Guide

Here’s a step-by-step guide on how to make a video for a fund manager: Step 1: Define the Objective of […]

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Knowledge

The Best AI Tools For Fund Marketing

So far we have found a few tools that fund marketing team will find useful as they embrace AI PhotoRoom (for […]

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