What Is the Marketing Sentiment for Asset Managers, Wealth Managers and Hedge Funds in April 2020?
ProFundCom has released another new feature called Marketing Sentiment. In conjunction with ProFundCom’s Benchmarking service, the Marketing Sentiment service uses […]
How To Prove The Worth Of AI In Digital Fund Marketing
The marketing sector is increasingly realising that artificial intelligence (AI) can improve client journeys and experience and drive sales. And […]
Digital Marketing Priorities For Wealth Managers – Part Three
This is the third and final post in a series of articles about the key issues that wealth managers must […]
Digital Marketing Priorities For Wealth Managers – Part Two
This is the second of three posts about the key issues that wealth managers must concentrate on when it comes […]
Digital Marketing Priorities For Wealth Managers – Part One
This is the first in a series of posts about the key issues that wealth managers must concentrate on in […]
Do Fund Marketers Have A Mindset Problem When It Comes To Artificial Intelligence?
The answer to this question is a qualified yes. It’s qualified because you can’t make a blanket statement about this […]
What are the gaps in your digital marketing reporting?
Noting describes the post-sales process of any product than the experience of the hype-curve. Sales teams are taught to sell […]
ProFundCom Adds Zoom Webinar and Meeting Integration to the ProFundCom AppStore
A large number of our clients have started to run events and meetings using Zoom. Zoom’s success has enabled online […]
REPLAY::ProFundCom Webinar::The New Normal; Three Ways Wealth Managers Should Be Using Digital Marketing Right Now
In challenging times and a fast-changing global landscape, communicating brand identity and values has never been more important for wealth […]
Why Are Funds Investing So Much In Marketing Technology?
Investing in marketing technology is a growing trend in the fund sector – and with good reason, as tech enables […]
ProFundCom Product & Service Notification 12th April 2020
As a user of the ProFundCom platform, we want to notify you that there have been some changes to the […]
ProFundCom Webinar::The New Normal; Three Ways Wealth Managers Should Be Using Digital Marketing Right Now
In challenging times and a fast-changing global landscape, communicating brand identity and values has never been more important for wealth […]
Why Is Corporate Social Responsibility An Important Aspect Of Fund Marketing?
The rising importance of corporate social responsibility for fund companies is linked to the increasing prevalence of younger, millennial investors […]
What Is More Important In Fund Marketing – Human Interaction Or Technology?
The question of whether technology or human interaction is most effective in fund marketing terms is actually a false one. […]
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