Resources

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Our insights will give you information on trends in the industry, white papers, best practices as well as news about ProFundCom.

Blog

Is Rising Email Volume A Problem For Fund Marketers?

The answer to this question is – possibly. Statistics show that the number of marketing emails being sent is rising […]

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Blog

Asset Managers, now is your chance – There will never be a better time to endorse societal responsibility – Jean-François Hirschel

As countries around Europe start to emerge from lockdown, we find ourselves in a world with just a few certainties […]

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Blog

Measurement Is The Key To Success In Fund Marketing

The more you measure your campaigns – and analyse your findings – the better your fund marketing will perform. Is […]

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Email Templates / Knowledge

The Best Financial Email Examples

The is a great example of an email template for the finance sector. This email template highlights Excellent use of […]

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Email Templates / Knowledge

Center the Contents of an Email

To center the content of an email following the following steps in the HTML mode of the Template Editor Align the […]

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Email Templates / Knowledge

Background Images in Emails

There are a lot of different design techniques you can use in an email campaign. Although animated GIFs, typography, and responsive design are almost […]

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Blog / Product

ProFundCom Product & Service Notification 30th May 2020

As a user of the ProFundCom platform, we want to notify you that there have been some changes to the […]

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Blog / Sentiment

What Is the Marketing Sentiment for Asset Managers, Wealth Managers and Hedge Funds in May 2020?

The aim of this service is to help our clients and fellow marketers in finance use the latest AI and […]

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Blog

The Month in Digital Marketing for Finance – June 2020

The ProFundCom team have curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]

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Blog / White Papers

How To Use Automation To Improve The Investor Experience

Today, in every sector, the customer experience is more important than ever before. People want and expect service providers to […]

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Blog / White Papers

How To Improve Client Engagement In The Wealth Management Sector

In wealth management, client experience matters. Do it well and your clients will be more loyal – and more open […]

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Blog / White Papers

The ProFundCom Guide To Effective Blog Marketing

Blogging can be good for business. Since the advent of the internet, many businesses have boosted sales, conversions and brand […]

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Blog / White Papers

Using Your Website To Generate Leads

Your website is vital, as it’s where the majority of people will have their first meaningful interaction with your brand. […]

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Blog / White Papers

6 Ways To Use AI To Boost AuM

As marketers, we live in exciting times. The rise of artificial intelligence (AI) provides the means to use data and […]

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Blog / White Papers

The ProFundCom Guide To Investor-Centric Marketing

Without customers, you haven’t got a business – that’s true of any firm in any sector. This is why good […]

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Blog / White Papers

How To Turn Cold Leads Into Hot Prospects

It’s a question the fund marketing teams everywhere struggle with. These leads have obviously looked at your content at some […]

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