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Blog / Events

REPLAY::The New Digital Investor Journey; How Should You Be Collecting Data and Matching Funds to Prospects?

Meeting Recording: REPLAY::The New Digital Investor Journey; How Should You Be Collecting Data and Matching Funds to Prospects? The investor […]

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Blog

How To Harness Digital Marketing – The New Normal For Hedge Funds. Part 1

Over the two decades since founding ProFundCom, I’ve seen the hedge fund sector become increasingly – if gradually – reliant […]

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Blog

The Changing Face Of Asset Management – Trust in a Digital World

Often in business, when things start to change, you must either adapt or die. And it may be that we […]

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Blog / Sentiment

What Is the Marketing Sentiment for Asset Managers, Wealth Managers and Hedge Funds in July 2020?

The aim of this service is to help our clients and fellow marketers in finance use the latest AI and […]

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Email Templates / Knowledge

The Width of Responsive and Drag & Drop Emails

The width of the Drag & Drop emails is fixed at 600 pixels. This is the size which the industry […]

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Blog

What Makes Potential Investors Open Fund Marketing Emails?

Reports on general email habits can be very useful to fund marketers, as what people look for in emails tends […]

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Blog / Product

Product & Service Notification 29th July 2020

As a user of the ProFundCom platform, we want to notify you that there have been some changes to the […]

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Blog

The Month in Digital Marketing for Finance – August 2020

The ProFundCom team has curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]

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Blog

Can Event Marketing Convert Cold Leads in The Fund Sector?

On the surface, it may not make sense, but event marketing can actually be very effective in turning cold leads […]

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Blog

What Is The Best Way To Use Copy And Images In Fund Marketing Emails?

The answer to this question lies in a recent mass study of email activity undertaken by Twilio – the global […]

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Blog / Events

REPLAY::Digital Marketing Transformation 2020: What Have We Learned and What’s Next?

Meeting Recording: REPLAY::Digital Marketing Transformation 2020: What Have We Learned and What’s Next? Access Password: ProFundCom1018! As the investor journey […]

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Blog

Is It Important To Know Which Devices Are Used To Open Your Fund Marketing Emails?

It’s vital to know which devices are being used to open your fund marketing emails, as – if you have […]

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Blog

The Rise of Email Clents 2010 to 2020 in Financial Services

With 97% of people preferring to receive fund communications via email, we looked at how email client adoption has changed […]

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Blog

What Is The Most Important Aspect Of Investor-Centric Fund Marketing?

Investor-centric fund marketing means treating each one of your investors as an individual and guiding them through the whole process […]

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Blog

Sentiment Analysis and ProFundCom

Sentiment analysis is the interpretation and classification of emotions (positive, negative and neutral) within text data using text analysis techniques. […]

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Blog / Product

Product & Service Notification 11th July 2020

As a user of the ProFundCom platform, we want to notify you that there have been some changes to the […]

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