Blog

The Month in Digital Marketing for Finance – April 2021

The ProFundCom team has curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]

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Blog / Sentiment

What Was the Marketing Sentiment for Asset Managers, Wealth Managers and Hedge Funds in March 2021?

The chart below shows the sentiment across the main financial sectors in March 2021. The biggest winners were Hedge Funds with […]

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Blog

Has The COVID-19 Pandemic Increased The Global Reach Of The Fund Marketing Sector?

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Blog

How To Plan An Effective Fund Blog Marketing Campaign

When it comes to planning an effective fund blog marketing campaign, you must sit down with your marketing team and […]

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Blog

How To Maximise Readership For Your Fund Marketing Blogs

The way to maximise readership for your fund marketing blogs is to ensure you promote and repurpose across multiple channels, […]

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Blog

How Do You Write Fund Marketing Blogs That Investors Want To Read?

To write fund marketing blogs that are read, you must first think about what your target investor actually wants to […]

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Blog

The Month in Digital Marketing for Finance – March 2021

The ProFundCom team has curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]

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Blog / Sentiment

What Was the Marketing Sentiment for Asset Managers, Wealth Managers and Hedge Funds in February 2021?

The chart below shows the sentiment across the main financial sectors in February 2021.   The general trend for February was […]

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Blog / Events

REPLAY::Email Marketing 101: What Every Fund Needs to Know

REPLAY::Email Marketing 101: What Every Fund Needs to Know Since the pandemic struck, we’ve been busy helping small and mid-size […]

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Blog

Does A Client Profile Help With Effective Blog Marketing For Funds?

A well-devised client profile of the type of person who is most likely to invest with you helps immeasurably with […]

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Blog

What Must The Fund Marketing Sector Do To Prepare For A Post-Pandemic World?

The most important thing fund marketers must do to prepare for a post-pandemic world is to put resources into communicating […]

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Blog / Email Delivery / Email Templates / Knowledge

Email Testing Tool For Delivery, Compliance, Blacklisting and Review

Email has remained one of the most dependable channels for digital fund marketer. With the necessity to create campaigns that […]

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Blog

Why Investor Retention Rate Is The Most Important Statistic In Fund Marketing

Perhaps historically investor acquisition has been the one overriding and crucial statistic in fund marketing, but firms are now realising […]

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Blog / Events

REPLAY::5 Ways to Use Marketing Automation to Increase Efficiencies and Investor Engagement

REPLAY::5 Ways to Use Marketing Automation to Increase Efficiencies and Investor Engagement Most financial services firms are now, in some […]

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Blog

The Email Client Share in 2020 for Fund Marketing

So what changed in 2020 in the world of email clients? Habits have changed, potentially forever and how we all […]

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Blog

How To Increase Assets By Enhancing Customer Communication Methods

It’s now possible to communicate with prospective and existing investors through a larger number of communications channels – web, social, […]

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