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How Can Funds Use A CRM To Raise And Retain Assets? Part One
Fund marketing has gone digital – a long trend that has been sent into overdrive by Covid-19. I know, you […]
Opalesque Interview::The Unknown Journey and the Changing Face of the Investor: A Marketing Challenge
Paul Das runs a funds digital marketing platform firm in London called ProFundCom. A veteran in the field, his expertise […]
How Do You Use Automation To Boost Your Post-Sales Support?
Automation can help hugely with post-sale investor support. Most obviously because you can automatically track engagement, to see what is […]
How To Use Thought Leadership Content To Boost Client Experience
Thought leadership – the type of content that provides expert views on pertinent topics – can help your clients understand […]
The Month in Digital Marketing for Finance – December 2020
The ProFundCom team has curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]
What Was the Marketing Sentiment for Asset Managers, Wealth Managers and Hedge Funds in November 2020?
The chart below shows the sentiment across the main financial sectors in November 2020. The general trend for November […]
How To Use Marketing Automation To Get The Most From Your Fund Marketing Content
Marketing automation and good content make a very powerful combination, as you can automate distribution to make sure it reaches […]
REPLAY::How Should Funds Be Using CRM & Digital Marketing to Raise Assets?
REPLAY::How Should Funds Be Using CRM & Digital Marketing to Raise Assets? It’s not surprising that many funds have opted […]
How To Make Your Wealth Management Website Work For Your Existing Clients
The best thing you can do for your website – in terms of the client experience – is to set […]
How To Run A Successful Online Fund Marketing Event – Part Two
This is the second in a two-part series on how to run a successful online fund marketing event. In the […]
How To Run A Successful Online Fund Marketing Event – Part One
In a world gone digital, your event may need to follow. So, whether because of lockdown, or simply because it […]
Can You Boost Growth Through Automated Fund Event Marketing – Online and Offline?
Events can take your growth up a level, as – just by attending – people put their hands up as […]
How To Improve Communications To Your Clients
The digital age brings with it a new generation of asset, investment and wealth management clients who demand more and […]
Product & Service Notification 3rd November 2020
As a user of the ProFundCom platform, we want to notify you that there have been some changes to the platform. […]