ProFundCom increase performance of server farm and application platform
ProFundCom are in the final stages of increasing the capacity of our server farm as well as improving the speed […]
Dark Matter in the Hedge Fund Marketing Universe
Hedge fund sales and hedge fund marketing If someone can tell me the difference between the two. I would be quite […]
Blog: What is the glue between Hedge Fund Sales and Hedge Fund Marketing?
If someone can tell me the difference between hedge fund sales and hedge fund marketing I would be quite impressed. […]
First Avenue Partners extends scalability for marketing with ProFundCom
First Avenue Partners have selected ProFundCom to scale-up their hedge fund sales and marketing activities. With the increases in mandates […]
Weak-signals in your Hedge Fund Marketing – did you hear it coming?
Many of us miss opportunities that are right in front of our eyes. We’re so busy, so bombarded by data that we […]
Crossing the Chasm – what’s on the other side of Hedge Fund Marketing?
Crossing the chasm in hedge fund marketing means finding investors that dwell outside your immediate network, thus making contact with […]
ProFundcom remains “top of mind” with the North American and European managers
A recent customer satisfaction survey revealed that ProFundCom is highly valued and significantly engaged in providing marketing and sales intelligence […]
What is Legal and Illegal in Emailing for Hedge Funds, Asset Managers and Wealth Managers?
“So you SPAM people” – this is what old university friends keep accusing me of. When I start to explain […]
Blog: Twitter, Facebook, LinkedIn and Social Media for Hedge Funds
“Should we be worried about Twitter, Facebook and the other social media channels on the internet?” “Should Facebook and Twitter […]
SPAM verification and email previews in real-time
The on-going battle for all hedge fund marketeers is email delivery. To improve our clients’ confidence in how your emails are […]
Email deliverability in Hedge Fund Marketing
On a daily basis, the emails that you send out have the potential to be blocked – at the corporate […]
Researching/Prioritising Mailing Lists or “Lead Scoring”
There is such a thing as too many leads. A business thrives on a well-managed pipeline. If following up leads does […]
Blog: Dealing with the Bounce
So when we are marketing our funds and no matter what size of email lists we have – we are […]
ProFundCom tracks who is reading on which mobile device – iPhone, BlackBerry or Android
As the smart phone revolution moves forwards, a new challenge is in creating content that works on multiple devices and knowing […]
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