What Is Data Quality And Why Is It Important In Digital Marketing
Marketers in finance need the right data in order to run good campaigns, make the right decisions, and create effective […]
The Five Most Important Checks Before Sending Out Emails in Finance
One of the challenges in sending emails with any message in finance is that they are full of all the […]
How to Spot Any Spoofed & Fake Emails in 2 Steps
Spoofing is becoming so sophisticated that legitimate email senders can struggle to get their emails delivered. One of the questions […]
Should Investor-Centric Fund Marketing Include A Social Media Strategy?
The answer to this question is yes, absolutely – as investor-centric marketing is all about giving existing and prospective investors […]
Prevent emails to Gmail and Yahoo and other free ISPs from being blocked or sent to spam
Gmail and other free email providers can be a challenge to get emails delivered to. We have done a fair […]
REPLAY::Fund Marketing; 5 Workflows to Effectively Target AuM
REPLAY::Fund Marketing; 5 Workflows to Effectively Target AuM Planning out effective workflows can seem a little daunting but when done […]
The Month in Digital Marketing for Finance – July 2021
The ProFundCom team has curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]
What Was the Marketing Sentiment for Asset Managers, Wealth Managers and Hedge Funds in June 2021?
The chart below shows the sentiment across the main financial sectors in June 2021. The biggest winner in June was […]
How To Use Your Website To Make Your Marketing More Investor-Centric
Investor-centric marketing is all about making life easier for your prospective and existing investors – and your website has a […]
Can You Use An Email List To Make Your Fund Marketing More Investor-Centric?
Yes – in fact, in terms of investor-centric marketing, having an email list of prospective clients is vital, as it […]
How Can You Use AI To Boost Cross-Selling In Fund Marketing?
Identifying cross-selling opportunities is vital in fund marketing, as investors who already know you and trust you with their money […]
REPLAY::Fund Marketing; The 5 Pillars of Running a Successful Digital Marketing Campaign
REPLAY::Fund Marketing; The 5 Pillars of Running a Successful Digital Marketing Campaign As most funds are now embracing digital, we […]
ProFundCom Product & Service Notification 23rd June 2021
As a user of the ProFundCom platform, we want to notify you that there have been some changes to the […]
Post-Pandemic Digital Engagements For Fund Managers
ProFundCom’s analytics have shown that the digital channel engagements have stabilised and are back to pre-pandemic levels. As the people […]
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