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Product

ProFundCom Product & Service Notification 8th August 2021

As a user of the ProFundCom platform, we want to notify you that there have been some changes to the […]

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Content / Knowledge

How Fund Marketers Can Use UTM Parameters to Track Social Media Success

UTM parameters are a simple, straightforward, and reliable way to track traffic online. They’re not affected by changes to third-party […]

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Blog

Savvy Investor’s Investment Content Quarterly – Q3 2021

Investment Content Quarterly: A Special Report for investment marketers Savvy Investor’s latest Investment Content Quarterly (ICQ) for Q3 2021, provides unique insights and […]

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Blog / Events

REPLAY::3 Ways to Use Your Website for Effective Fund Marketing

REPLAY::3 Ways to Use Your Website for Effective Fund Marketing Your website is the most important marketing platform you have. […]

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Blog

Does The Way You Acquire Fund Marketing Leads Have An Impact On Your Cold Lead Strategy?

The simple answer to this question is yes. Because, if you concentrate on quantity over quality you will end up […]

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Knowledge

How to Use LinkedIn for Fund Manager Marketing Teams: A Step-by-Step Guide for Marketers

More than 50 million companies use LinkedIn for business and that includes fund managers and people and companies that fund […]

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Blog

Inspiring Marketing Campaigns for Fund Managers – Simples

More Great Campaigns To Inspire Your Fund Marketing   A couple of years ago we wrote a ProFundCom white paper […]

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Blog

The Month in Digital Marketing for Finance – August 2021

The ProFundCom team has curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]

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Blog / Sentiment

What Was the Marketing Sentiment for Asset Managers, Wealth Managers and Hedge Funds in July 2021?

The chart below shows the sentiment across the main financial sectors in July 2021.   The biggest losers in July was […]

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Analytics / Knowledge

What Is Data Quality And Why Is It Important In Digital Marketing

Marketers in finance need the right data in order to run good campaigns, make the right decisions, and create effective […]

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Email Templates / Knowledge

The Five Most Important Checks Before Sending Out Emails in Finance

One of the challenges in sending emails with any message in finance is that they are full of all the […]

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Email Templates / Knowledge

How to Spot Any Spoofed & Fake Emails in 2 Steps

Spoofing is becoming so sophisticated that legitimate email senders can struggle to get their emails delivered. One of the questions […]

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Blog

Should Investor-Centric Fund Marketing Include A Social Media Strategy?

The answer to this question is yes, absolutely – as investor-centric marketing is all about giving existing and prospective investors […]

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Email Templates / Knowledge

Prevent emails to Gmail and Yahoo and other free ISPs from being blocked or sent to spam

Gmail and other free email providers can be a challenge to get emails delivered to. We have done a fair […]

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Blog / Events

REPLAY::Fund Marketing; 5 Workflows to Effectively Target AuM

REPLAY::Fund Marketing; 5 Workflows to Effectively Target AuM Planning out effective workflows can seem a little daunting but when done […]

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Blog

The Month in Digital Marketing for Finance – July 2021

The ProFundCom team has curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]

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