Resources

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Our insights will give you information on trends in the industry, white papers, best practices as well as news about ProFundCom.

Email Templates / Knowledge

Forwarded Email Format Issues

Forwarding emails with text and some very simple graphics was never a problem in the past. However, with the advent […]

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Email Templates / Knowledge

Dark Mode Emails – Tips and Tricks

Dark Mode is a relatively new option that is beginning to appear on many devices. It is designed to reduce […]

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Blog

The Email Client Share in 2020 for Fund Marketing

So what changed in 2020 in the world of email clients? Habits have changed, potentially forever and how we all […]

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Blog

How To Increase Assets By Enhancing Customer Communication Methods

It’s now possible to communicate with prospective and existing investors through a larger number of communications channels – web, social, […]

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Blog

The Month in Digital Marketing for Finance – February 2021

The ProFundCom team has curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]

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Blog / Sentiment

What Was the Marketing Sentiment for Asset Managers, Wealth Managers and Hedge Funds in January 2021?

The chart below shows the sentiment across the main financial sectors in January 2021.   The general trend for January was […]

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Blog / White Papers

How The Lessons of 2020 Can Help You Accelerate Your Digital Marketing Strategy In 2021

2020 was, of course, the year of COVID-19. In the future, it will be one of those years that always […]

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Blog

What Is The Biggest Lesson The Fund Marketing Sector Can Learn From 2020?

2020, the year of COVID-19, has changed the world and it blasted everyone in fund marketing. Whether they liked it […]

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Blog

What Does 2021 Have In Store For The Fund Marketing Sector?

The major changes for the fund marketing sector in 2021 are likely to be four trends that will shape the […]

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Blog

How To Improve Investor Experience Through Real-Time Engagement

Using real-time engagement channels improves investors experience as it is communication that’s ‘on-demand’, so provides help at the exact moment […]

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Blog

How The Lessons of 2020 Can Help You Accelerate Your Digital Marketing Strategy In 2021

So, 2020 – what just happened? And what does it tell us about the future? Big questions – and far […]

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Blog

REPORT::Digital Marketing for Hedge Funds in 2020

It was clear in 2020 that digital marketing for hedge funds took a massive uptake as businesses looked to find […]

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Blog

How Data Analysis Can Help You To Improve The Investor Experience

The more you know about your investors the better, as it allows you to personalise communications and take into account […]

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Product

ProFundCom Releases Latest App::CRM

The ProFundCom in-build CRM is now available and comes as part of the AppStore or as a stand-alone ProFundCom App […]

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Blog

Does Covid-19 Mean That Digital Fund Marketing Is The New Normal?

The simple answer to this questioning is, yes – the pandemic means that all fund marketing has been pushed into […]

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Blog

2020 in Marketing Quotes from ProFundCom’s Monday Marketing

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