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Most Hedge Funds, Asset Managers and Wealth Managers have a fairly good idea of which of their contacts is most […]

Mena Capital, the London-based investment management and advisory company focusing in the stock markets of the Middle East and North […]

I was recently asked if, after eight years of developing the ProFundCom platform, I had any nuggets of information about hedge fund marketing and asset management marketing. […]

More and more funds are looking to see should they invest in providing a better tablet experience for investors and […]

The MHP Hedge Funds and Social Media Survey 2011 (the survey used Bloomberg’s The World’s 100 Richest Hedge Funds survey […]

As managers look to explore new methods to market their funds, a number of email and marketing products and platforms […]

“I know half of my hedge fund marketing budget is effective, I just don’t know which half it is!” I […]

In his famous business book, Crossing the Chasm, Geoffrey A. Moore introduces a concept called ‘inflection points’. Inflection points are […]

Everyone seems to be growing aware of cloud computing. Why does it matter – especially to hedge funds and asset […]

Boring boring pdfs – Everything in the fact sheet world is a pdf – and that is about it. Everything […]

Hedge fund sales and hedge fund marketing If someone can tell me the difference between the two. I would be quite […]

If someone can tell me the difference between hedge fund sales and hedge fund marketing I would be quite impressed. […]

Many of us miss opportunities that are right in front of our eyes. We’re so busy, so bombarded by data that we […]

Crossing the chasm in hedge fund marketing means finding investors that dwell outside your immediate network, thus making contact with […]

A recent customer satisfaction survey revealed that ProFundCom is highly valued and significantly engaged in providing marketing and sales intelligence […]