The Introverted Marketer In Finance

Published: 3 June, 2012

In a culture where being social and outgoing are prized above all else, it can be difficult, even shameful, to be an introvert. But, as we will see, introverts, especially in marketing, bring extraordinary talents and abilities to the world, and should be encouraged and celebrated.

Susan Cain has totally opened my eyes to the fact that, in looking for marketers in hedge funds, asset managers or wealth management firms, we may have been looking in the wrong place.

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