What Is More Important In Fund Marketing – Human Interaction Or Technology?
The question of whether technology or human interaction is most effective in fund marketing terms is actually a false one. […]
The Month in Digital Marketing for Finance – April 2020
The ProFundCom team have curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]
How To Use Marketing Automation To Boost Online Event Attendance by 30%
When you introduce marketing automation into your processes it is first crucial to set some realistic expectations. What do you […]
How To Use Marketing Automation To Identify New Sources Of AuM
Many fund marketers now realise that marketing automation can boost AuM. But, equally, many don’t understand how. So, here’s some […]
Why Does My Email Test Results Look Different Than My Local One?
There are a great deal of reasons why ProFundCom might show a different result to a result you performed manually […]
How Should You Interpret Fund Marketing Data For A C-Suite Audience?
When interpreting marketing data and analytics, fund marketers often concentrate on the language of engagement – open rates, interaction etc. […]
REPLAY::ProFundCom Webinar::Getting the most out of Marketing Automation in Finance
Firstly, I hope you and yours are safe and healthy in these exceptional circumstances. Kindly find below the replay for […]
How To Use Marketing Technology To Build Trust Amongst Investors
Trust is an essential part of successful fund marketing, and technology has a big role to play in this – […]
ProFundCom Webinar::Getting the most out of Marketing Automation in Finance
Firstly, I hope you and yours are safe and healthy in these exceptional circumstances. Like so many industries, we are […]
The ProFundCom Guide To SEO In Fund Marketing
In the digital age, getting found online is a vital part of any company’s marketing efforts – in any sector. […]
More Great Campaigns To Inspire Your Fund Marketing
A couple of years ago we wrote a ProFundCom white paper about how some great marketing campaigns from different sectors […]
The ProFundCom Guide To Effective Website Marketing
Your website is the most important marketing platform you have. Anyone who wants more information on your fund or your […]
Coronavirus – ProFundCom Statement
On behalf of all of us at ProFundCom, I hope this message finds you safe and well. In light of […]
The Key Drivers In Digital Fund Marketing In The Next Decade – Part Three
This is the last in a series of posts about the key issues that will drive digital fund marketing over […]
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