Resources

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Our insights will give you information on trends in the industry, white papers, best practices as well as news about ProFundCom.

Case Study

Waystone – ProFundCom Case Study

Find out how Waystone replaced Salesforce Marketing Cloud and Constant Contact with ProFundCom. About Waystone Waystone leads the way in […]

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Email Templates / Knowledge

Three Best Design Tips For Great Email Templates

Everybody seems to be an expert on email designs. But they are not. In the 20 years that we have […]

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Events

REPLAY::The Secret Analytic Skills for Fund Marketing Teams

REPLAY::The Secret Analytic Skills for Fund Marketing Teams Marketers are not Excel Mavericks nor Data Scientists It can be easy […]

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Product

ProFundCom Product & Service Notification 7th July 2022

As a user of the ProFundCom platform, we want to notify you that there have been some changes to the […]

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Blog

Hedge Fund Marketing Strategy For Digital Marketing

Everybody is using digital marketing these days in the asset management sector. But not everybody is using it effectively. It […]

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Blog

Quality Content – The Problem with Fund Managers

Firms in our sector produce a lot of content – it comes with the territory. But much of the marketing […]

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Blog / Sentiment

What Was the Marketing Sentiment for Asset Managers, Wealth Managers and Hedge Funds in June 2022?

The chart below shows the sentiment across the main financial sectors in June 2022.   Sentiment Tracking from the last 18 […]

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Blog

The Month in Digital Marketing for Finance – June 2022

The ProFundCom team has curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]

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Blog

Mailchimp For Finance – When To Use It and When To Stop

If you are a startup fund and are looking to do some email marketing capability MailChimp is a great starting […]

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Product

Security Update – Multi-Factor Authentication

ProFundCom has selected Google Authenticator to provide secure, robust Multi-Factor Authentication. You just need to install Google Authenticator on your […]

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Blog

How a £1.7 Billion Asset Manager Tripled Their Email Open Rate With ProFundCom

Find out how Abner Herrman & Brock are raising AuM with ProFundCom. About Abner Herrman & Brock Abner Herrman & […]

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Blog

Five Steps To Creating And Distributing Great Fund Marketing Content

COVID 19 has changed the world in many ways. And in fund marketing it’s had one big and irreversible effect: […]

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Blog

Brand Strength for Fund Managers and Does It Matter?

Your brand can be a valuable commodity as a fund manager. And as a marketer it is your job to […]

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Knowledge

Investor Portal Integration For Fund Managers

More and more managers are building out investor portals. However, the data generated by these portals are not being harvested […]

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Knowledge

Zoom Automations For Fund Marketing

With Webinars and Zoom/ Teams calls now part of the marketing mix, there is a new need to capture this […]

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Events

REPLAY::4 Key Considerations When Evaluating Your Fund Marketing Stack

REPLAY::4 Key Considerations When Evaluating Your Fund Marketing Stack It’s easy to take a wrong turn when purchasing marketing tech. […]

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