Advisers Take Action: Complying with the SEC’s ‘New Rules’
US investment professionals, be aware: the SEC’s ‘New Rules’ are in full force that can affect your investor communications. Introduced […]
The ProFundCom AI Roadmap
For fund managers, AI in marketing automation unlocks crucial advantages. This includes hyper-personalization, which reaches ideal investors, optimizes campaigns in […]
ProFundCom named finalists at Family Wealth Report Awards 2024
We’re delighted to announce that we’ve been nominated as finalists for this year’s Family Wealth Report Awards, hosted by the […]
Email Phishing Avoidance For Fund Managers
Email phishing poses a significant threat to fund managers for several reasons: Financial Losses: Direct Theft: Phishing emails can trick fund […]
The Importance Of Email Templates For Branded Fund Content
Despite the influx of all new digital marketing channels, most investors wouldn’t choose to find funds by flicking through a […]
Why Can You Not Add Forms to Emails
There are several reasons why forms are generally not allowed or recommended in emails: Security Risks: Phishing and Malware: Forms embedded […]
REPLAY::6 Ways to Move the Needle With Your 2024 Fund Marketing: Part 2
REPLAY::6 Ways to Move the Needle With Your 2024 Fund Marketing: Part 2 Our 2-part webinar series concludes with another […]
The Month in Digital Marketing for Finance – January 2024
The ProFundCom team has curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]
ProFundCom Product & Service Notification 29th January 2024
As a user of the ProFundCom platform, we want to notify you that there have been some changes to the […]
The ‘Outlook Lines’ bug
Occasionally, you may notice your template has thin 1-pixel horizontal lines through it. This is due to a known bug […]
How to Increase Subscribers for Your Fund Newsletter
Attracting and retaining subscribers for your fund newsletter requires a strategic approach that combines valuable content, effective promotion, and a […]
10 Challenges Facing Fund Marketers in 2024
Here are just some of the significant challenges facing fund marketers today. Cutting through the Noise: The financial landscape is saturated […]
How Funds Can Develop ABM With User Identification
You don’t have to be a super sleuth these days to identify investors keen on your products. Technology has done […]
Mass Unintentional Unsubscribes from Mailing Lists
Many email automation platform users have seen mass unsubscribes with an odd behaviour pattern when sending out emails. This is […]
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