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Blog / Events
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ProFundCom Webinar::Five Digital Marketing Trends to Raise Assets in 2020
Any prudent marketer will know that it’s important to step back from day-to-day tasks and take time to research trends, […]
Blog
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Can Giving Prospects Less Choice Encourage Them To Invest More?
The simple answer to this question is yes, as when people are offered a plethora of choices, they often end […]
Blog
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The Month in Digital Marketing for Finance – January 2020
The ProFundCom team have curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]
Blog / Product
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ProFundCom Product & Service Notification 23rd December 2019
Infrastructure Upgrades Impact: High Section: Platform Description: Over the next few weeks we will be moving our infrastructure to a new secure […]
Blog / White Papers
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The ProFundCom Guide To Effective Thought Leadership Content
Thought leadership is something of a buzzword in fund marketing circles at present. It is seen as a way into […]
Blog
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Which Asset Managers Will Be The Winners And Losers In The Machine Learning Age?
Many asset managers are now investing in machine learning (ML) technology. And with good reason, as ML is a valuable […]
Blog / Product
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ProFundCom Product & Service Notification 18th December 2019
Form Manager and Editor updates Impact: Medium Section: Forms Description: There have been a large number of upgrades to the Form Manager […]
Blog
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Why Funds Are Increasing Investment In CRMs
Achieving a single view of an existing or prospective investor – so that all available data can be seen in […]
Blog
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Are Gaps In Reporting Hurting Your Ability To Raise AuM?
When new tech enters any sector, you often end up with the five-stage experience known as the ‘hype cycle’. Here’s […]
Blog / White Papers
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The ProFundCom Guide To Social And Digital Media Compliance
What is social media and digital media? In terms of compliance that is a difficult question to answer, as regulatory […]
Blog
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What Can The John Lewis Christmas Ads Teach You About Fund Marketing
The hugely successful John Lewis Christmas TV ads are a real event – something that is increasingly rare in these […]
Blog
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The Month in Digital Marketing for Finance – November 2019
The ProFundCom team have curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]
Blog
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How The Rise Of The ‘Digital Native’ Investor Is Impacting The Fund Marketing Sector
A generational shift is taking place in the investment sector. Older investors are rapidly giving way to a younger generation […]