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Our insights will give you information on trends in the industry, white papers, best practices as well as news about ProFundCom.

Knowledge / Marketing Automation

25 November, 2024

As a Fund Marketer What is the Difference in Email Marketing and Marketing Automation

As a fund marketer, email marketing and marketing automation are related but distinct strategies. Here’s how they differ: Email Marketing […]

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Blog

24 November, 2024

The Month in Digital Marketing for Finance – November 2024

The ProFundCom team has curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]

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Blog

18 November, 2024

Can Asset Management Regain Its Digital Marketing Appetite?

Digitalisation in the financial industry is still a precarious topic. While it should feel like a given that every firm […]

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Blog

9 November, 2024

The 6 Essential Stages to Convert Website Visitors Into Valuable Leads

The marketing technology web gets more complex by the day. But for all of the sparkly new channels fund marketers […]

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Reports / White Papers

1 November, 2024

2025 Fund Marketing Outlook Report

The fund world has spoken. From our survey, see how industry professionals view the effects of digital platforms on common […]

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Product

28 October, 2024

ProFundCom Product & Service Notification 28th October 2024

As a user of the ProFundCom platform, we want to notify you that it has undergone some changes. We will […]

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Blog

28 October, 2024

Tips for Staying Competitive in the Game of Raising and Managing AuM

Assets under management (AuM) is a firm’s golden nugget: a small acronym with very big meaning. Not only does it […]

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Blog

25 October, 2024

The Month in Digital Marketing for Finance – October 2024

The ProFundCom team has curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]

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Blog

24 October, 2024

9 Habits of Successful Fund Marketers – Part Three

In the final part of our deep dive into nine essential asset-building marketing habits, we’ll see how selecting the right […]

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Events

14 October, 2024

REPLAY::The Power of Data: 4 Steps to Drive Investor Engagement

REPLAY::The Power of Data: 4 Steps to Drive Investor Engagement No fund’s marketing success comes from a shiny website alone. […]

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Blog / Product

8 October, 2024

ProFundCom and Dakota Combine for Powerful, Integrated Marketing Automation Solution

Dakota – the leading database of institutional and intermediary investors – has teamed up to build and deliver a seamless […]

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Product

28 September, 2024

ProFundCom Product & Service Notification 28th September 2024

As a user of the ProFundCom platform, we want to notify you that it has undergone some changes. We will […]

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Blog

27 September, 2024

The Month in Digital Marketing for Finance – September 2024

The ProFundCom team has curated the best events, opinions, insights and resources relating to digital marketing from the previous month […]

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Blog

24 September, 2024

9 Habits of Successful Fund Marketers – Part Two

Last time, we looked into the powers of GTM planning to drive brand awareness, content creation and sharing: skills successful […]

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Blog

20 September, 2024

How to Free Up Time to Craft Excellent Digital Investor Experiences

Losing time is more than just a personal bugbear. When fund marketers get pulled in all manner of directions, reactive […]

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Blog

14 September, 2024

Why Centralised Data and Marketing Tools Are So Important For Funds

No matter whether a fund is an international behemoth or a boutique punching well above its weight, firms of all […]

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Blog

Why UX Simplicity Is A Fund Website’s Secret Strength

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Blog

Join the AI Innovation Conversation at Revenue Revolution This Summer

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Blog

WEBINAR::Joined-Up Investor Engagement: What It Actually Looks Like in Practice

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