Launching a fund is tough. You must assemble a team, keep on the right side of the FCA, deal with PR, and much more.
But your biggest – and perhaps most overlooked problem – is actually drumming up clients to invest in your shiny new fund. Because, without people quickly putting in assets for you to manage – it will fail very quickly.
But how, in today’s saturated financial marketplace, do you successfully market a fund launch? How do you hit the ground running and ensure you bring in enough customers to ensure future success – rather than quickly disappearing like so many hopefuls before you? Don’t worry, help is at hand. In this ProFundCom whitepaper we will share the five essentials behind successful fund launch marketing.