Key trends like automation, AI and machine learning are still under-utilised in financial services marketing teams, especially when it comes to raising AuM and demonstrating ROI.
This webinar focuses on how our clients are successfully leveraging these trends to raise AuM and operate far more efficiently.
We will specifically look at
– How automation increases efficiencies in the marketing process
– How AI allows you to build prospect personas to distribute targeted content
– How AI and machine learning target investment and investor attrition
– The rise of the data scientist
