The referendum on the UK’s membership of the European Union was held last week and the result of the vote announced confirms that the UK electorate has voted to leave.
This means that the UK government would be required to trigger ‘Article 50’ of the Lisbon Treaty to begin the process of an exit from the EU. This is an unprecedented event and the timescale is estimated to take a minimum of two years (but could potentially be far longer). However, as this is the start of a complicated process, any changes will not be immediate. The official split is expected to take anywhere from 2-10 years as the UK government now faces the monumental task of unwinding years of laws and deals between the UK and the EU.
Whilst headquartered in London, ProFundCom is a truly international business and with a significant portion of our servers and clients are located outside the UK. Our business model operates across different regulatory and legislative environments worldwide, and we will continue to ensure that all our services and platforms fall within the regulatory requirements for digital marketing.
At ProFundCom, in this new compliance landscape, we will take the necessary steps to develop our platform in line with our clients’ long-term digital marketing objectives to ensure that their activities remain compliant. As the nature of the UK’s new relationship with the European Union becomes established, we will continue to update all of our stakeholders as relevant details emerge.
If you require any further information please do not hesitate to contact us directly.