WEBINAR::Fund Marketing Tech Stacks: What Works and What Doesn’t
Choosing the right marketing technology can be a minefield for fund managers.
From inherited legacy systems to building a convincing business case and getting stakeholder buy-in, there are plenty of pitfalls along the way.
Join us on 3rd October at 3pm BST / 10am ET for an in-depth look at common mistakes in marketing technology adoption and the characteristics of an effective tech stack, including:
• Workflows – connecting the dots for efficiency
• CRM systems – ensuring true compatibility
• Marketing automation platforms – key features to prioritise (and pitfalls to avoid)
• Analytics & integration – why siloes are your biggest risk
