It’s easy to take a wrong turn when purchasing marketing tech.
But what are the common mistakes fund managers often make?
From inheriting legacy tech to building a solid business case and convincing stakeholders, there are obstacles to overcome.
In this webinar we went through four of the most important elements you need to consider with your marketing stack:
• Workflows – how to join the dots
• CRM – how compatible with other systems?
• Email marketing platforms – does it matter which one you use?
• Analytics & integration – why you should never operate in siloes
