Email Templates

Are HTML bullet points useful in emails? Bullet points in plain text emails are an incredibly useful tool for content hierarchy. They […]

Everybody seems to be an expert on email designs. But they are not. In the 20 years that we have […]

An email template that had been mistakenly sent out by Amazon. Although the full story behind the error is not […]

One of the questions we get from a lot of marketers that work in fund management is how to improve […]

Forwarding emails from within an email client like Microsoft Outlook or Apple Mail will generally always result in formatting changes. […]

Email marketing is a necessity for any fund, as email is consistently chosen as the no.1 preference for receiving information. […]

One of the hardest things to do when creating an email with data laid out in tables is how to […]

If you have ever used an Apple product, you will very quickly understand that good design is an exercise in […]

One of the challenges in sending emails with any message in finance is that they are full of all the […]

Spoofing is becoming so sophisticated that legitimate email senders can struggle to get their emails delivered. One of the questions […]

Gmail and other free email providers can be a challenge to get emails delivered to. We have done a fair […]

Developing emails can be tough, we know that. We also know that Outlook 2016 is one of the worst culprits for making it […]

Disclaimers and confidentiality notices are automatic additions to the end of many organisations’ email, sometimes adding half a page of […]

The reason a lot of email distribution platforms end up with images having to be downloaded separately than the text […]