How AI Can Shape The Future Of Your Fund Marketing And Help You Boost AuM
Artificial intelligence (AI) is everywhere in the modern world. From algorithms that predict what we want to watch on television, to driverless transport systems – and much more in between – AI is reaching far and wide. And the world of fund marketing is no exception. AI is having a huge effect in this sector, […]
How Do You Create Targeted Email Campaigns In Financial Marketing?
To use targeted email campaigns in financial marketing, you must first analyse how your prospects interact with your existing content. You can do this through a platform like ProFundCom, which reveals stats such as which emails and attachments have been opened by each recipient – as well as geographical location and the device used to […]