Search ProFundCom:
Search ProFundCom:
Fund marketing intelligence
Fund Marketing Intelligence provides fund marketing weekly updates into the world of fund marketing regulation, news, data and regular interview with leading lights in the industry.
Regulation
Firms have until 4 December 2026 to comment whether proven financial credentials should qualify new investor groups. TL;DR: set aside
Regulation
The latest SEC proposals are numerous, but also interlinked, simplifying how to edit fund disclosures across investor-facing materials. TL;DR: review
Data
Assuming an LP fits a stereotypical investor profile is a fool’s errand, shown by the evidence that private market demand
Data
With greater access to marketing gizmos and GenAI, fund marketing, sales, and IR teams are at risk of muddling up
Data
A one-time AI citation is not the brand visibility indicator a fund marketer may believe it to be. Instead, a
Data
How a firm gets perceived relies as heavily on results gained from AI-generated citation tools as a prospect’s existing knowledge
From reading to raising