Blog

ProFundcom remains “top of mind” with the North American and European managers

A recent customer satisfaction survey revealed that ProFundCom is highly valued and significantly engaged in providing marketing and sales intelligence […]

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Blog

What is Legal and Illegal in Emailing for Hedge Funds, Asset Managers and Wealth Managers?

“So you SPAM people” – this is what old university friends keep accusing me of. When I start to explain […]

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Blog: Twitter, Facebook, LinkedIn and Social Media for Hedge Funds

“Should we be worried about Twitter, Facebook and the other social media channels on the internet?” “Should Facebook and Twitter […]

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Email deliverability in Hedge Fund Marketing

On a daily basis, the emails that you send out have the potential to be blocked – at the corporate […]

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Blog

Researching/Prioritising Mailing Lists or “Lead Scoring”

There is such a thing as too many leads. A business thrives on a well-managed pipeline. If following up leads does […]

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Blog: Dealing with the Bounce

So when we are marketing our funds and no matter what size of email lists we have – we are […]

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Blog

ProFundCom and ‘Zombie’ Leads with Old Shoes

And here’s where I put my marketer’s hat on and suggest that old shoes are like old contacts: they shouldn’t […]

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Blog

Google says “ProFundCom has more detail than Google Analytics”

In a recent posting on Linked-In, Annette Baker, Desktop Application Leader at Google commented that whilst Google Analytics provides a […]

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Blog

Engage the RIGHT investors with the RIGHT message – hedge fund marketing expert, Bryan Johnson.

Bryan Johnson, the Managing Partner of Johnson & Company recently commented that ProFundCom was essential for managers to raise in-flows […]

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Blog

Coronation adopts the latest release of ProFundCom for marketing hedge fund and fund of funds

Coronation has successfully implemented ProFundCom’s latest release of their hedge fund marketing platform. Coronation now has the additional ability to: […]

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Blog

60 seconds with Paul Das, Founder and Managing director of ProFundCom.

From my interview with Forbes Young Business Leaders – “Look mum, I am famous!!” What does your company do? ProFundCom […]

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Blog

Email Hedge Fund Marketing response study by ProFundCom

A recent study by ProFundCom, the email tracking and marketing advisory firm, found that just 10 per cent to 15 […]

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