Blog

Don’t Be Fooled By Big Ideas – Why Big Data Means Nothing In Marketing

Big data is a term that’s bandied around a lot these days, and increasingly so in regards marketing. Big data […]

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Blog

60-Second Comment: Content Marketing in Financial Services

“Content marketing seems to be more than just the latest buzz phrase, introducing a way of deepening engagement with customers […]

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Blog

Social Media compliance issues in finance for hedge funds and asset managers

In terms of compliance that is a difficult question to answer, as regulatory bodies such as the FCA don’t offer […]

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Blog

How To Ensure Your Digital Marketing in Finance, Asset Management and Hedge Funds Stays Legal

What is social media and digital media? In terms of compliance that is a difficult question to answer, as regulatory […]

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Blog

AIFMD And What It Means To Your Email Marketing

Using email is essential for anyone in the financial services sector as it allows you to quickly and easily connect […]

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Blog

Which of your prospects are visiting your website?…..and do you even care?

Whilst there have been many platforms that give you the ability see which of your prospects is reading your email […]

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Blog

How To Make Your Events The Best In The Business

Events are a fantastic marketing tool as they are the ultimate in ‘permission marketing’. This means marketing to someone who […]

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Blog

A summary of AIFMD and what it means for email marketing in finance

What is AIFMD? Creates a single EU market for funds The passport allows funds to be marketed across borders Non-EU […]

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Blog

The types of email metrics that are worth analysing

Day after day, day after day, We stuck, nor breath nor motion; As idle as a painted ship Upon a […]

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Blog / Product

ProFundCom Launches Powerful New Predictive Software for Email Marketing

ProFundCom, the trusted leader in email marketing for the finance sector, has added an impressive new weapon to its armoury […]

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Blog / Product

Increase your email engagement with ProFundCom’s new service

At ProFundCom, we are constantly reviewing our service to identify what we can do to help our clients and trialists more.

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Blog

AIFMD – The game changer for email marketing in finance

I am writing to you because I need to relay vital information about the recent Alternative Investment Fund Managers Directive […]

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Blog / Product

ProFundCom releases AIFMD Compliance App for their Email Marketing Platform

ProFundCom has released this article to relay vital information about the recent Alternative Investment Fund Managers Directive (AIFMD). Please read […]

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Blog / Company News

Trends from 2013…What to look out for in 2014 for the Email Marketer in Finance

In the last year, mobile opens for B2C have increased 24% (from 41% to 51% of total opens), while webmail […]

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Blog

What should an email marketer in finance be interested in?

Before pressing SEND on the weekly or monthly newsletter or your daily research.   How does it look? Are the […]

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Blog

ProFundCom increases capacity of research, report and email bureau service

ProFundCom, the leader in email delivery for the finance sector has announced an increase in its capacity to deliver research, […]

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