On a daily basis, the emails that you send out have the potential to be blocked – at the corporate spam filter level or at the desktop filter level. Your email reputation is everything and no matter which email product you use there are some common truths and some little known facts that can make a huge difference to your emails and campaign deliverability.
The first level of engagement that you have with prospects, investors and clients that you email is making sure that your emails get delivered. With over 70% to 80% of inbound email traffic into financial institutions being potential SPAM, the best minds in the world are working to prevent the delivery of your email.
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