Prime Brokers and Cap Intro Edition
ProFundCom helps Capital Introduction teams work more efficiently and empower clients to raise money more effective through their own marketing process. It’s incumbent that funds take control of the marketing process with products like ProFundCom, be proactive, think intelligently and act more strategically to GROW AUM. CAP INTRO and ProFundCom can assist in the identification of potential investors and place funds on the radar of investors who may be a fit in the future. Sourcing and assessing the quality, type, geography and fit of assets ALWAYS resides with the fund. Cap-intro isn’t an instant allocation service. It should be viewed as one component of a focused, disciplined long-term investor sourcing process.
ProFundCom Cap Intro Edition is a Capital Introduction marketing and sales intelligence software platform that reports back how your communications are being received by potential investors, offering insight into their effectiveness.
Reports are filtered by investment offering, salesperson, emails opened, emails read, emails printed, emails forwarded, website accessed and attachments opened - providing market leading communication analytics.
Sales Intelligence for Capital Introduction
- Identifies which prospects are interested in which products
- Recognises cross-selling opportunities
- Qualifies leads to help create a targeted sales approach
Marketing Intelligence for Capital Introduction
- Establishes what communications will work best in your campaign
- Determines how contacts are engaging with your communications
- Analyses what factors contribute to a successful marketing campaign
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Case Studies
- Astir Capital Sales Intelligence
- Fortis Prospect Management
- DSP Lead Management
- Prosperity Capital Improved Sales
- London Capital Raising Capital
- Coronation Fund Marketing
- Oxford University Investor Relations
- Fabien Pictet Sales Management
- Ecofin Fund Launches
